Become an online marketing guru. Prop Data Knowledge offers you free advice, guides, check lists and infographics on how to market real estate on the internet.

Target the Right Audience at the Right Time through Segmented Mailing Lists

Email marketing is considered one of the most effective and affordable marketing techniques to mass communicate your brand message. It enables you to...
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The Future of Email Marketing for the Property Market

With approximately 269 billion emails sent each day between businesses and everyday people, email marketing continues to transform in new and better...
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10 Great Email Newsletter Content Ideas

It is vital for any real estate business to build lasting relationships with existing and prospective clients by maintaining regular contact. This is...
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Nurturing Leads through Automated Email Marketing  

Lead nurturing is one of the most important keys to your real estate marketing success. To avoid leads going cold and potentially losing out on a...
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Reminder Advertising: Keep them Coming Back throughout 2017!

The best way to keep your real estate brand at the forefront of your customer’s mind and drive traffic back to your website on a regular basis is to...
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Hyper-Personalisation Is The Future Of Email Marketing

The dominant consensus among marketing experts is that the personalisation of email marketing campaigns is one of the most effective ways to promote...
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How To Create The Perfect Email Newsletter

Due to the phenomenal growth of email marketing a number of companies now place significant time and effort in their email newsletters. This trend...
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Reach Your Clients In Their Inbox

Ray Tomlinson sent the first email 45 years ago and decades later it has evolved to become one of the most cost effective methods of direct marketing....
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Stuck for Newsletter Ideas?

We’ve covered the importance of branded email correspondence as well as regular email newsletters for your real estate company.  We’ve also established...
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How to build, segment and maintain an effective mailing list

Email newsletter marketing is one of the most powerful, cost-effective and measurable forms of direct marketing as it enables you to mass communicate...
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