Become an online marketing guru. Prop Data Knowledge offers you free advice, guides, check lists and infographics on how to market real estate on the internet.

Are You Taking Advantage of Display?

When browsing the web or using mobile apps, have you ever noticed the various types of ads out there? Because one size does not fit all, Google Display...
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Google Display Network: Relevant Ads, Better Results

Waiting for prospects to find you may not always cut it, so you need to ‘hit the digital pavement’ and make sure that your message reaches them where...
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The 80/20 Rule: Invest Wisely in PPC

One of the most popular and effective advertising methods used in online real estate marketing is pay-per-click. However, if not implemented correctly...
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SEO vs PPC: Owning vs Renting Your Lead Generation

Organic traffic versus paid advertising has been a source of debate ever since AdWords joined the search engine marketing party in 2000. And marketers...
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Talk the Talk in 2018 – Part 2

Don’t let the swarm of technical terms intimidate you. Take the sting out of linguistics and dominate the world of internet marketing by learning these...
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Talk the Talk in 2018 – Part 1

By now you should know the benefits of marketing your real estate business online. The reach, focus and success tracking of internet marketing efforts...
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Insight into the World’s Largest Business Directory

Tags: seo, search
The way in which your real estate business is found by potential clients has changed drastically over the past decade. Traditionally, you would list...
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Google My Real Estate Business

These days, there are thousands of real estate websites and businesses online. With the amount of competition increasing daily, it is now more crucial...
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5 Ways to Effectively Use Remarketing

Remarketing is a cost effective digital advertising tool that can help you reach more prospects, create more brand awareness, boost engagement and...
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Remarketing for Real Estate 

A potential buyer visits your real estate website, browses through your current listings and then clicks away without making an enquiry or buying a...
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