Become an online marketing guru. Prop Data Knowledge offers you free advice, guides, check lists and infographics on how to market real estate on the internet.

Target the Right Audience at the Right Time through Segmented Mailing Lists

Email marketing is considered one of the most effective and affordable marketing techniques to mass communicate your brand message. It enables you to...
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The Future of Email Marketing for the Property Market

With approximately 269 billion emails sent each day between businesses and everyday people, email marketing continues to transform in new and better...
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Reminder Advertising: Keep them Coming Back throughout 2017!

The best way to keep your real estate brand at the forefront of your customer’s mind and drive traffic back to your website on a regular basis is to...
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5 Ways to Boost your Website’s Conversion Rate in 2017

The basis of a successful online marketing plan is to drive high volumes of traffic to your website and convert those visitors into high quality leads....
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7 Real Estate Web Design Predictions for 2017

The constant and rapid evolution of technology, ideas and designs have seen real estate websites come a long way since Prop Data launched its first...
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The Do's and Don'ts of Real Estate Branding

Building a strong real estate brand that effectively appeals to your target market and clearly differentiates you from your competitors, is one of the...
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What’s The Point of Real Estate Branding?

Branding is largely thought to be the logo design of a business and although this is an important element, a brand is so much more than this. Branding...
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Is Your Property Website Secure?

In an effort to improve website security, Prop Data will be rolling out SSL certificates to all client websites - an upgrade that will see each website...
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The Value of Your Property Website’s Content

The content you publish on your property website is the most valuable asset to your real estate brand’s online presence. Firstly, good content will...
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7 Property Website Essentials

The purpose of your real estate website is to distribute information, promote your property listings, position your real estate brand, communicate your...
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