One of the most popular and effective advertising methods used in online real estate marketing is pay-per-click. However, if not implemented correctly...
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Become an online marketing guru. Prop Data Knowledge offers you free advice, guides, check lists and infographics on how to market real estate on the internet.
Organic traffic versus paid advertising has been a source of debate ever since AdWords joined the search engine marketing party in 2000. And marketers...
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4 Ways to drive more traffic to your website from Google
Posted by
Prop Data
In
adwords,
google business,
google,
local search,
paid search,
seo,
search
on
13
Jan
2016
While Google returns a single page of search results each time a prospective client conducts a search, there is a lot happening in the background that...
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With most property searches originating online, it is becoming increasingly important to ensure that prospective clients can find your real estate...
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Remarketing with Google Ads
Posted by
Robert Cerff
In
adwords,
display ads,
google services,
google,
google adwords,
internet marketing,
lead generation,
paid search,
ppc,
search
on
31
Oct
2014
We’ve covered Google’s Search and Display Ads in the past and how they can be effective in brand promotion and awareness, particularly to those that...
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We have covered many aspects of paid search over course of this month however most of the points covered have been focused on the cost-per-click model...
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Every time someone searches on Google, AdWords runs an auction to determine which of the ads will show on the search results page, and their rank on...
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AdWords (also referred to as "Google AdWords") is a paid search advertising service by Google for businesses or organisations wanting to display ads on...
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Paid search marketing means you advertise within the sponsored listings of a search engine or a partner site by paying either each time your ad is...
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Trendy or Just a Trend
Posted by
Robert Cerff
In
Websites,
adwords,
analytics,
social media,
google analytics,
internet marketing,
marketing,
online marketing,
paid search,
property portals,
website maintenance
on
20
Dec
2013
You may have noticed that there are certain times of the year that traffic may rise or fall depending on the industry you target. While just about all...
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