Become an online marketing guru. Prop Data Knowledge offers you free advice, guides, check lists and infographics on how to market real estate on the internet.

5 Reasons Why A Consistent Corporate Identity Is Critical

A Corporate Identity is a collection of elements (in most cases visual, although it can be audio) that represent what a business stands for. In real...

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State of Design in the Digital Era

Traditionally, companies outsourced design work as the need would arise. In recent years, leading brands around the world have being hiring at an...

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Sneak, Stalk, Repeat

Effective management takes the role as protagonist in the story known as your Google Ads. In an ideal world, you could set up your ad campaign, sit...

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Don't Let Unsolicited SEO Reports Scare You This Halloween

Tags: spam, seo, reports

Have you ever received an unsolicited website report that chilled you to the bone? With numbers, all in red and scores that are well below par....

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How to use Content Siloing to Achieve Success

When the word, “silo”, comes to mind - most would immediately think of the agricultural industry’s mass storage of produce; a very practical method of...

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Why Good Content is More Important Than Ever

Everything in life needs maintenance, from houses to cars to your own personal health. This correlates to marketing as well, where most, if not all,...

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The Brochure - More Than a Boring A4

Print marketing and property brochures still play an important role in modern day real estate marketing. Because a brochure is a tangible item,...

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Customise Your Print Marketing

Let’s assume that you can reach 90% of your target audience through online and digital marketing. What happens to the 10% that you can’t reach via...

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Attract the Right Customer with Inbound Marketing

Would you like to attract the right customers without having to sift through unqualified 'leads' that won't convert into actual sales? If the answer is...

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Exploring Your Options: Landing Pages and Microsites

Tags: Websites

Your real estate company has decided to sell off-plan properties for a brand new development and need to get a comprehensive mailing list of potential...

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